Your Customers Are Asking AI About You. Here’s What Small Businesses Should Actually Do About It.
Your customers are asking ChatGPT and Google’s AI who to call. Here’s a plain-English guide to whether your small business should focus on AI marketing, and five simple ways to start.
Your Holiday Social Media Plan: What Local Businesses Should Post From Now Through New Year’s
The holidays are the busiest stretch of the year for most local businesses. Here's a simple, week-by-week social media plan to make the most of it.
How to Build Your 2027 Marketing Budget: A Guide for Small Businesses
How much should a small business spend on marketing in 2027, and where should the money go? Here’s a simple way to build a budget you can stick to.
Digital Marketing Outshines Traditional Advertising for DUI and Personal Injury Firms
Attorneys and legal services carry the highest average cost-per-click of any industry on Google…
Anatomy of a Viral Post: How A 17-Second Reel Hit 5M Views
On May 30, 2026, we posted a 17-second reel for our client Bluestem Botanicals, an organic farm and herb shop in Doylestown, PA. The caption was a few words long: "This is Chamomile ASMR. You're welcome, social media."
Forty-eight hours later it had crossed 3 million views across Facebook, Instagram and TikTok. No ad spend. No boosting. No influencer deal. Just organic reach on a piece of content that did its job better than anything we'd posted for the account before.
A.I. Can’t Do What We Can Do (Yet)
I’m tired of hearing about what A.I. is gonna do. I’m tired of hearing how it’s going to replace everyone’s jobs. I’m tired of hearing how it’s going to make some percentage of us obsolete. I’m tired of hearing how soulless numbskulls…